Blake Hodges, Client Strategist at Alight Analytics

Alight Spotlight: Meet Blake Hodges, Client Strategist

James Hart Spotlight

Blake Hodges has just joined the Alight Analytics team as a client strategist, and we’re thrilled to have him. Blake is in a great position to help our clients because he used to be an Alight client. Learn more in the Q&A!

Blake Hodges, Client Strategist at Alight Analytics

Name:

Blake Hodges

Title:

Client Strategist

But what do you actually DO at Alight?

My job is to work alongside our clients to help them create efficiency and value in their reporting and position them for a future where they can better target campaigns and predict outcomes.

You love your job because …

(A) I get to work with a team of dedicated professionals who love bringing value to clients, and (B) I get to work with clients with a diverse set of needs who are driven to discover new frontiers in marketing analytics.

What did you do before you came to Alight?

For 10 years, I was a ChannelMix customer at a local marketing-advertising agency and at a global engineering firm. I used to do the Data Death March!

Marketers are your favorite people because …

They’re usually a lot of fun, they’re curious, and they keep me on my toes.

What do you do when you aren’t at work?

I have a fantastic wife, two pre-teen kids and a dog. We enjoy trips to see family in Chicago, New York City and Maine. I’m active in the community, serving on the boards of St. Luke’s Hospital and Crittenton Children’s Center, and I help with my kids’ sporting, robotics and scouting activities.

People are always surprised to learn that you …

Spent several of my formative years (age 7-15) growing up in London and Tokyo.

Who plays you in your biopic?

Ryan Reynolds

Have you seen that Key & Peele skit about the substitute teacher?

Yes, I have. You can call me Blah-ke if it lifts your mood.