TICKET SALES, MEDIA SALES AND SPONSORSHIPS

MARKETING ANALYTICS
FOR SPORTS & ENTERTAINMENT

Prove the power of your brand.

Struggling to keep score?

You draw big crowds, online and in the real world. And all those fans generate massive amounts of marketing data. Let Alight manage it for you. So you can spend your time developing audience insights, optimizing campaigns for ticket sales and giving sponsors and advertisers crystal-clear proof of your brand’s power.

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AUTOMATED AGGREGATION
All data from all sources, collected in a single powerful source. Our ChannelMix data management platform brings it all together and produces analysis-ready datasets. They’re stored in a data warehouse that our experts manage for you.

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UP-TO-DATE, ON YOUR TERMS
See whatever you want, whenever you want. Your data is refreshed daily, so you can adjust media spend ASAP. No more waiting until the campaign or season have ended to ascertain how your campaigns are performing. We can also create OneViews that roll up all your social or traditional media into specialty datasets.

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MARKETING DASHBOARDS
Communicate your insights and performance with marketing dashboards built by our team. We’ll create beautiful, data-rich visualizations that are easy to understand and easy to share with all your audiences, internal or external.

Ready to Put Together a Game Plan for More Powerful Marketing Analytics?

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