ONLINE AND BRICK-AND-MORTAR
MARKETING ANALYTICS
FOR RETAIL & E-COMMERCE
Deeper insight into consumers’ omnichannel journey.
THE NEXT BEST THING TO BEING PSYCHIC
Who knows what’s going on inside your customer’s head? You will, once you unify all your marketing and sales data into a single source of truth.
Alight Analytics can help you understand the full path that omnichannel consumers follow — across devices, across media, to your stores — so you can see which channels are creating value.
THE NEXT BEST THING TO BEING PSYCHIC
Who knows what’s going on inside your customer’s head? You will, once you unify all your marketing and sales data into a single source of truth.
Alight Analytics can help you understand the full path that omnichannel consumers follow — across devices, across media, to your stores — so you can see which channels are creating value.
MARKETING DATA MANAGED FOR YOU
ChannelMix, Alight’s data management platform, will automatically collect and unify data from all your sources, across all channels, and produce analysis-ready datasets. Everything is stored in a data warehouse full managed by our team. You don’t have to worry about a thing.
MARKETING DATA MANAGED FOR YOU
ChannelMix, Alight’s data management platform, will automatically collect and unify data from all your sources, across all channels, and produce analysis-ready datasets. Everything is stored in a data warehouse full managed by our team. You don’t have to worry about a thing.
CROSS-CHANNEL ATTRIBUTION
Uncover which tactics lead consumers to a buying decision. Alight’s marketing analysts can help you connect your results to each of the marketing channels and tactics that generated them. All so you can do more of what really works.
CROSS-CHANNEL ATTRIBUTION
Uncover which tactics lead consumers to a buying decision. Alight’s marketing analysts can help you connect your results to each of the marketing channels and tactics that generated them. All so you can do more of what really works.
DEEPER E-COMMERCE INSIGHT
Leverage the full power of your customer search, evaluation and cart data with the help of our team. Optimize your e-commerce conversion funnel and diagnose where buyers are dropping out so you can win them back.
DEEPER E-COMMERCE INSIGHT
Leverage the full power of your customer search, evaluation and cart data with the help of our team. Optimize your e-commerce conversion funnel and diagnose where buyers are dropping out so you can win them back.
