CHANNELMIX FOR TABLEAU
Effortlessly turn marketing, media and sales data into Tableau-ready datasets.
ChannelMix is the marketing data engine built for Tableau.
ANALYSIS-READY DATA
ChannelMix always has a way to connect to your data. The platform supports the collection of data from any source, online or offline, via a library of API connections, automated email and FTP processes or direct file uploads.
MARKETING DATA EXPERTS
ChannelMix includes support from Alight’s team of data engineers, who set up and manage clients’ data warehouses, monitor and repair connections to data sources, and help clients develop strategies for building well-structured datasets.
ONE CONNECTION TO TABLEAU
Each user’s datasets are stored in a dedicated Amazon Redshift data warehouse that users can connect to via Tableau’s native connection.
ChannelMix can also feed datasets to other data storage solutions for enterprise users who may need to share their data with other teams.
Advanced Marketing Dashboard Templates
Get up and running with Alight’s suite of ready-to-activate dashboards. Once the data is connected, your new dashboard is ready to use TODAY — no waiting, no learning curve. View dashboards on Tableau Public.
Paid Media Dashboard
Search, social, digital, traditional — all in a single unified dataset.
Paid Search Dashboard
Results from all your paid search platforms unified into one dashboard.
Paid Search Dashboard
Results from all your paid search platforms unified into one dashboard.
Paid Social Template
All paid campaign data for your social channels, normalized for analysis across sources.
Web Analytics Dashboard
Everything you need to know about your site’s performance.
Web Analytics Dashboard
Everything you need to know about your site’s performance.
Organic Social Dashboard
Engagement metrics for all your social platforms, normalized for analysis across sources.
Campaign Pacing Dashboard
Track performance against budget and goals channel, powered by ChannelMix Keys.
