Alight Analytics, the industry leader in marketing analytics, has been recognized as one of the fastest-growing businesses in the Kansas City region by Ingram’s magazine.
Alight was ranked 81st on the magazine’s 35th annual Corporate Report 100, which is based on a company’s rate of revenue growth over a three-year period. According to Ingram’s, Alight’s growth places it among the top 1 percent of businesses headquartered in Kansas City.
“Some of Kansas City’s hardest-working, most innovative companies are on this year’s CR 100, and we’re honored to be mentioned alongside them,” said Matt Hertig, Alight’s CEO and co-founder. “We’re grateful to the community for supporting our company’s expansion over the past 13 years. Kansas City truly is a great place to do business.”
Alight’s growth has been fueled by its next-generation analytics solutions, which helps marketers build trust in the value of marketing and fuel bottom-line business growth. Alight’s solutions are powered by ChannelMix, Alight’s best-in-class marketing intelligence platform that aggregates data from any marketing, media or sales platform.
Marketers can then explore that data in Alight’s library of plug-and-play marketing dashboards, which feature increasingly sophisticated analytics capabilities such as built-in attribution and forecasting models. Each solution is configured and supported by Alight’s team of data experts, who offer assistance with data strategy, Google Analytics implementation, technical support and much more.
Michelle Jacobs, Alight’s president and co-founder, is a past honoree of Ingram’s 40 Under Forty, which salutes exceptional business and community leaders in Kansas City.