Blake Hodges has just joined the Alight Analytics team as a client strategist, and we’re thrilled to have him. Blake is in a great position to help our clients because he used to be an Alight client. Learn more in the Q&A!
But what do you actually DO at Alight?
My job is to work alongside our clients to help them create efficiency and value in their reporting and position them for a future where they can better target campaigns and predict outcomes.
You love your job because …
(A) I get to work with a team of dedicated professionals who love bringing value to clients, and (B) I get to work with clients with a diverse set of needs who are driven to discover new frontiers in marketing analytics.
What did you do before you came to Alight?
For 10 years, I was a ChannelMix customer at a local marketing-advertising agency and at a global engineering firm. I used to do the Data Death March!
Marketers are your favorite people because …
They’re usually a lot of fun, they’re curious, and they keep me on my toes.
What do you do when you aren’t at work?
I have a fantastic wife, two pre-teen kids and a dog. We enjoy trips to see family in Chicago, New York City and Maine. I’m active in the community, serving on the boards of St. Luke’s Hospital and Crittenton Children’s Center, and I help with my kids’ sporting, robotics and scouting activities.
People are always surprised to learn that you …
Spent several of my formative years (age 7-15) growing up in London and Tokyo.
Who plays you in your biopic?
Have you seen that Key & Peele skit about the substitute teacher?
Yes, I have. You can call me Blah-ke if it lifts your mood.