What To Ask Before Buying Marketing Analytics Software

Alight Analytics

There are roughly 500 million marketing analytics platforms on the market today. Or that’s what it feels like, at least.

Use this handy checklist of questions to find the best possible solution for your team. No matter your goals or skill level, you’ll find questions that help you cut through the hype and avoid unwanted surprises. Anyone trying to sell your software should be able to give you direct, complete answers to each question on this list (including us).

Download the Questionnaire