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Tableau Partner Resources

ChannelMix solves marketing’s data aggregation problem. Tableau solves marketing’s reporting problem. Together, we make the world’s best full-stack marketing analytics architecture, and we’re proving it every day.

The marketing data engine built for Tableau.

ChannelMix effortlessly turns marketing, media and sales data into Tableau-ready datasets.

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Now Available!

Marketing Dashboard Templates for Tableau

Channel-level analysis from a single connection

  • Paid Media
  • Paid Search
  • Paid Social
  • Web Analytics
  • Organic Social
Paid Media Dashboard Template by Alight Analytics

Paid Media
Search, social and digital media — all in a single unified dataset.

Includes Google Campaign Manager, Twitter Ads, Google Ads, Facebook Ads, LinkedIn Ads, Bing Ads, Yahoo Oath

View on Tableau Public >

Paid Search
Results from all your paid search platforms unified into one dashboard.

Includes Google Ads, Bing Ads, Search Ads 360 (Doubleclick), Yahoo Oath and Apple Search Ads

View on Tableau Public >

Paid Social
All paid campaign data for your social channels, normalized for analysis across sources.

Includes Facebook, Twitter, Instagram, LinkedIn, Snapchat and YouTube

View on Tableau Public >

Web Analytics
Everything you need to know about your site’s performance.

Includes data from Google Analytics

View on Tableau Public >

Organic Social
Engagement metrics for all your social platforms, normalized for analysis across sources.

Includes Facebook Pages, Facebook Posts, Twitter Social, LinkedIn Social, Instagram, and YouTube video data

View on Tableau Public >

Paid Media
Paid Media Dashboard Template by Alight Analytics

Paid Media
Search, social and digital media — all in a single unified dataset.

Includes Google Campaign Manager, Twitter Ads, Google Ads, Facebook Ads, LinkedIn Ads, Bing Ads, Yahoo Oath

View on Tableau Public >

Paid Search

Paid Search
Results from all your paid search platforms unified into one dashboard.

Includes Google Ads, Bing Ads, Search Ads 360 (Doubleclick), Yahoo Oath and Apple Search Ads

View on Tableau Public >

Paid Social

Paid Social
All paid campaign data for your social channels, normalized for analysis across sources.

Includes Facebook, Twitter, Instagram, LinkedIn, Snapchat and YouTube

View on Tableau Public >

Web Analytics

Web Analytics
Everything you need to know about your site’s performance.

Includes data from Google Analytics

View on Tableau Public >

Organic Social

Organic Social
Engagement metrics for all your social platforms, normalized for analysis across sources.

Includes Facebook Pages, Facebook Posts, Twitter Social, LinkedIn Social, Instagram, and YouTube video data

View on Tableau Public >

Invite Your Clients & Prospects!

WEBINAR: Marketing Dashboard Templates for Tableau

Join us Thursday, May 16 at 11:00 a.m. CT for a walkthrough of our new Marketing Dashboard Templates for Tableau. Alight Analytics CEO Matt Hertig will demo each of our dashboard templates and explain why this level of analysis is only possible with the power of ChannelMix and Tableau combined.

SIGN UP

When to Engage Alight

Alight’s ChannelMix platform is a perfect fit for customers who want aggregated, clean marketing data piped into their Tableau environment. Here are some of the things to look for when you’re having sales conversations with marketers:

  • They work for a content publisher or marketing agency OR their organization has multiple locations or lines of business.
  • They have a minimum of 3 marketing data sources that they want to analyze in Tableau.
  • They are spending too much time managing their data.
  • They want to report on individual marketing campaign performance or have to report to multiple clients and stakeholders.
  • They mention other marketing analytics vendors like Datorama, Domo, Tapclicks and Ninjacat.
The Penny Hoarder - logo

Deal Spotlight: The Penny Hoarder

Working together, Alight and Tableau ousted Datorama at The Penny Hoarder, resulting in an $18,000 deal with the potential to add another 100 licenses later on.

Resources to Share with Customers

Introduce Alight Analytics to your customer and prospects with these resources.

DATASHEET

ChannelMix + Tableau
Integration Overview

Learn about the benefits of powering Tableau with ChannelMix, our marketing data aggregation and management platform.

VIDEO

How to Connect
ChannelMix to Tableau

See a step-by-step tutorial for how to connect ChannelMix to a dashboard in Tableau, featuring our Paid Media dashboard template.

eBOOK

The 2019 Marketing Analytics Buyers Guide
This guide shares a strategy for selecting the right marketing analytics technology to help you achieve your analytics objectives.

Know Someone We Should Talk To?

We love helping Tableau SAMs and RSMs close deals. Reach out to us if you’ve got prospects.

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    Alight Analytics
    Ready to Meet?
    • Home
    • Platform
      • ChannelMix Overview
      • ChannelMix Control Center
      • ChannelMix OneView
      • Quick-Start Dashboards
      • Data Sources
      • Integrations
    • Services
      • Services Overview
      • Marketing Analytics Playbook
      • Google Analytics
      • Reporting & Visualization
      • Attribution & Modeling
    • Industries
      • Agriculture
      • CPG
      • Financial
      • Franchises
      • Full-Service Agencies
      • Healthcare
      • Insurance
      • Media Agencies
      • Retail/eCommerce
      • Sports & Entertainment
    • Resources
      • Library
      • Blog
      • Webinars
      • 2020 Buyers Guide
    • About
      • Our Story
      • Leadership
      • Guiding Principles
      • News
      • Careers
      • Contact Us
      • Marketing Analytics Strategy Summit