Marketing Analytics Services & Support
Tailored insights, curated and configured by our team of experts
Your dashboard experience - including data structures, report design and attribution models - will be aligned to your organization's specific marketing and business goals.
Data & tracking strategy
Tracking Audits & Recommendations
A data and tracking audit will identify issues or gaps in your Google Analytics, Google Tag Manager and pixel implementations and includes recommendations to better align tracking to support your overarching strategy.
Solution configuration & management
KPIs & Dashboards Tailored for You
Get up and running quickly with Alight’s suite of templated dashboards, which our team of report developers can customize and configure to align to your specific marketing goals and strategies.
The next generation of marketing analytics
A Perfect Match: Software + Consulting
Alight’s next-generation solutions combine the speed and precision of software with the flexibility and expertise of a consulting engagement for a long-term marketing analytics solution that can be tailored to any company size or industry.
Holistic Analytics Solutions FOR MARKETERS
Insights tailored to your marketing goals and strategies
Lead generation analtyics
Align marketing and sales in one pipeline view to measure and forecast lead performance.
AGENCY Reporting & Analytics
Boost client trust with streamlined reports that prove the value of your agency’s work.
Start your 30-day solution evaluation
Our team is standing by to help you design and test a marketing analytics solution. It starts with a 30-minute phone call. Schedule yours below.