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Marketing Analytics Playbook

Expert guidance for more intelligent, more accurate analytics.

See your marketing analytics with new eyes. Commission your own Marketing Analytics Playbook, an exhaustive and authoritative report on evolving your data strategy. Our team of marketing analysts will review your reporting and analytics strategy to see what’s working, what’s missing and — most importantly — what you should do next.

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automated reporting for marketers

Strategic insights to help you plan, execute and target campaigns that maximize leads and ROI

Our portfolio of performance dashboards is built specifically for lead gen marketers to plan and execute campaigns that maximize ROI and align to business goals. 

HOW IT WORKS

Analytics Audit & Strategy, Tailored to You

Each report encompasses three critical components of a data strategy, and is presented to your team with a set of formalized recommendations delivered afterward.

Tracking Strategy

We inventory each and every piece of your marketing data ecosystem to make sure the essential web and media elements are correctly tracked. Includes a detailed audit of your Google Analytics implementation.

Measurement Strategy

Identify your essential KPIs and conversion points and ensure you’re crediting results to the correct marketing tactics and strategies.

Reporting Strategy

Review your current process for sharing data and insights and develop a long-term vision for communicating results to the right audiences.

We solved problems around internal efficiencies by partnering with ChannelMix to handle the aggregation for us. It allowed for us to have automated refreshes of our data and to roll out dashboards that would not have been sustainable otherwise.

MEGHAN D, ANALYTICS MANAGER

Read ChannelMix reviews on G2

Request a Solution Demo

Our team is standing by to help you design and evaluate your marketing analytics solution. It starts with a 45-minute solution demo. Schedule yours below.