Email Analytics Solution

Make the connection between your email campaigns and website conversions with a streamlined, holistic reporting solution.  

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Email Analytics Solution

Make the connection between your email campaigns and website conversions with a streamlined, holistic reporting solution.  

email analytics summaryImage
EMAIL ANALYTICS

Maximize email’s ROI with comprehensive, easy-to-use reporting

email analytics KPI scorecard
Measure Total Email MARKETING Performance

How many conversions did email generate? And how does that compare to the previous quarter?

Monitor the health of your entire email investment with a “scoreboard” of essential KPIs, updated daily.

Showcase Email’s Influence on Web

How does email influence sessions and conversions on our site?

At a glance, see email’s contribution to website sessions and conversions, by total number and by share.

email marketing analytics for web sessions and conversions
email marketing analytics for web sessions and conversions
Showcase Email’s Influence on Web

How does email influence sessions and conversions on our site?

At a glance, see email’s contribution to website sessions and conversions, by total number and by share.

email analytics trends
UNCOVER EMAIL MARKETING TRENDS

If we send more emails, how does that affect our unsubscribes? Do more clicks really lead to more conversions?

Quickly compare sends, unique opens, conversions and other metrics over time to discover how they influence each other.

Optimize Email Strategy

What were our most effective subject lines? When should we send email to get better results?

Learn which campaigns, subject lines, days of the week and times of day generate the most opens and clicks and the fewest unsubscribes and bounces.

email analytics by campaign, subject, time and day
email analytics by campaign, subject, time and day
Optimize Email Strategy

What were our most effective subject lines? When should we send email to get better results?

Learn which campaigns, subject lines, days of the week and times of day generate the most opens and clicks and the fewest unsubscribes and bounces.

The Marketing Analytics Maturity Curve™

Build a foundation for the level of analysis you want to perform

Your solution is deployed using our Marketing Analytics Maturity Curve™, a roadmap that ensures your data, tracking and analytics strategy supports the type of analysis you want to do today and tomorrow. 

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THE MARKETING ANALYTICS MATURITY CURVE™

Build a foundation for the level of analysis you want to perform

Your solution is deployed using our Marketing Analytics Maturity Curve™, a roadmap that ensures your data, tracking and analytics strategy supports the type of analysis you want to do today and tomorrow. 

Learn More
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HOW IT WORKS

All of the performance insight, none of the prep work

Data from across your marketing and media ecosystem is captured, integrated and modeled for analysis in our suite of turnkey dashboards for Tableau and Power BI, or ad hoc analysis in your favorite BI tool.

automated reporting and data workflow
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Our approach

What makes a solution holistic? 

We know the pain of DIY analytics. Whether you're manually stitching together data or trying to build your own analytics tech stack, it takes time, resources and expertise that most marketing teams just don't have. 

With our Analytics-as-a-Service model, you get a complete solution that combines the people, the processes and the technology you need to streamline and scale your ability to develop actionable insights and reporting. 

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STRATEGIC SUPPORT & SERVICES

Choose the service model that's right for your team

Each of our solutions is supported by a team of analytics experts who handle all the tasks that software isn't designed to do. Our flexible service models ensure an experience tailored to your needs.

Data-as-a-Service

Data is aggregated, stored and structured for you in your very own data warehouse.

Pipe analysis-ready data into your own warehouse or preferred BI tool for analysis.

Self-Service

Data is aggregated, stored and structured for you in your very own data warehouse.

Leverage out-of-the-box visualizations in Power BI or Tableau.

Manage and customize dashboards yourself.

Full-Service

Data is aggregated, stored and structured for you in your very own data warehouse.

Leverage out-of-the-box visualizations in Power BI or Tableau.

Dashboards are managed and customized for you. 

Learn More About Our Strategic Services

Request a solution consultation

Our team is standing by to help you design and evaluate your marketing analytics solution. It starts with a 30-minute phone call.

Start your 30-day solution evaluation

Our team is standing by to help you design and test an email analytics solution. It starts with a 30-minute phone call. Schedule yours below.

Request evaluation