Search Marketing Analytics Solutions

Optimize paid and organic performance with the ultimate search marketing report.

Explore Search Dashboards

Search Analytics Solutions

Optimize paid and organic performance with the ultimate search marketing report.

Explore Search Dashboards
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Comprehensive search ENGINE marketing analytics

The turnkey KPIs and insights you need to maximize search marketing performance.

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Measure TOTAL Search Performance

How much value are my paid and organic search efforts creating?

Report on critical search KPIs like total sessions, click-through rates and goal completions for organic and paid search.

Analyze & Discover Keywords

Which keywords should I be targeting through SEO and SEM to generate more website activity?

Understand which keywords are driving the most traffic, clicks and conversions and the share of each that's coming from paid vs. organic search.

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Analyze & Discover Keywords

Which keywords should I be targeting through SEO and SEM to generate more website activity?

Understand which keywords are driving the most traffic, clicks and conversions and the share of each that's coming from paid vs. organic search.

organic and paid search marketing analytics report
View Search Performance Side by side

How are paid and organic search strategies driving awareness and engagement?

Compare and contrast paid and organic search KPIs like impressions, volume and rankings for your site over time.

Optimize Content for Search

Which content on my website is the most effective for search?

Learn which website content and landing pages are most effective in generating traffic and conversions from search engines.

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PREDICT FUTURE PERFORMANCE

Predictive models show you where and how much to invest to meet business objectives

Understand the customer journey across your marketing channels
Map a data-supported journey of the most common paths that contacts follow to becoming customers, along with the combination of marketing channels most likely to lead them to that point.

Distribute marketing dollars where they’ll have the biggest impact
Enter in your planned spend, and ChannelMix will tell you how to distribute budget between your marketing channels for maximum impact.

YOUR analytics solution roadmap

Build a foundation for the level of analysis you want to perform

Your solution is deployed using our Marketing Analytics Maturity Curve™, a roadmap that ensures your data, tracking and analytics strategy supports the type of analysis you want to do today and tomorrow. 

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YOUR Analytics solution roadmap

Build a foundation for the level of analysis you want to perform

Your solution is deployed using our Marketing Analytics Maturity Curve™, a roadmap that ensures your data, tracking and analytics strategy supports the type of analysis you want to do today and tomorrow. 

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HOW IT WORKS

All of the performance insight, none of the prep work

Data from across your marketing and media ecosystem is captured, integrated and modeled for analysis in our suite of turnkey dashboards for Tableau and Power BI, or ad hoc analysis in your favorite BI tool.

automated reporting and data workflow
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Our approach

What makes a solution holistic? 

We know the pain of DIY analytics. Whether you're manually stitching together data or trying to build your own analytics tech stack, it takes time, resources and expertise that most marketing teams just don't have. 

With our Analytics-as-a-Service model, you get a complete solution that combines the people, the processes and the technology you need to streamline and scale your ability to develop actionable insights and reporting. 

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STRATEGIC SUPPORT & SERVICES

Choose the service model that's right for your team

Each of our solutions is supported by a team of analytics experts who handle all the tasks that software isn't designed to do. Our flexible service models ensure an experience tailored to your needs.

Data-as-a-Service

Data is aggregated, stored and structured for you in your very own data warehouse.

Pipe analysis-ready data into your own warehouse or preferred BI tool for analysis.

Self-Service

Data is aggregated, stored and structured for you in your very own data warehouse.

Leverage out-of-the-box visualizations in Power BI or Tableau.

Manage and customize dashboards yourself.

Full-Service

Data is aggregated, stored and structured for you in your very own data warehouse.

Leverage out-of-the-box visualizations in Power BI or Tableau.

Dashboards are managed and customized for you. 

Learn More About Our Strategic Services

Request a solution consultation

Our team is standing by to help you design and evaluate your marketing analytics solution. It starts with a 30-minute phone call.

 
 

Request a Solution Demo

Our team is standing by to help you design and evaluate your marketing analytics solution. It starts with a 45-minute solution demo. Schedule yours below.