Here’s the funny thing about marketing dashboards. Nothing’s better at simplifying and clarifying marketing data than a dashboard. A well-designed dashboard brings your most important data together in an updated visualization, giving your team the ability to quickly assess marketing performance and spot previously unseen trends. But building a high-quality dashboard can be anything but… Read More »
Dan Duncan of the Insight Group, a division of Alight Analytics, shows you how to create your own color palettes for Tableau. Want more great tips and tutorials? Subscribe to our YouTube channel!
If you’re a brand or agency interested in data-driven marketing, you might be curious about using a self-service analytics solution — like Domo, a rising player in that space. Designed as an all-purpose business intelligence solution, Domo combines data connections and visualization in a single tool. But is it right for your organization? Our company… Read More »
In this brief tutorial, Brian Armstrong, Alight Analytics’ Senior Report Developer, walks viewers through a unique way of heat mapping time data for superior insights in Tableau. Want to learn more helpful hints and tricks to spice up your Tableau reporting? Contact us today!
There is a lot of hype and over promising by visualization software providers today. The promise of these types of providers, such as Domo and Bime to name of few, is that with their type of solution, your analytics problems will be solved. The reality is, this simply isn’t true. Let me start by saying… Read More »